Tiny Marketing: Marketing and Sales Systems for Independent Consultants
Welcome to the Tiny Marketing Podcast—the ultimate resource tailored for solo marketers and small teams! Do you find yourself as the lone warrior in a tiny marketing department or juggling marketing duties on top of everything else? Then this is the podcast for you. Dive deep with Sarah Noel Block, founder of Tiny Marketing, as she demystifies the art of achieving big results with limited resources.
In each episode, you'll discover actionable strategies to:
- Craft Powerful Content: Learn how to create content that resonates and converts, even with limited resources.
- Master Repurposing: Find out how to give old content new life and extend its reach without additional effort.
- Expand Your Brand: Boost your visibility and influence with strategies tailored for small teams.
Join us at Tiny Marketing where we transform small-scale operations into powerhouse marketing engines. Discover more ways to refine and optimize your marketing strategy at Sarah Noel Block. Let’s make marketing manageable!
Tiny Marketing: Marketing and Sales Systems for Independent Consultants
17: Content Marketing Repurposing: How to 20X Your Content Distribution with Erin Balsa
Have you run across this problem?
You create a ton of content, but no one really sees it. It feels like you’re wasting time and money because you never see the ROI.
When I’m working with clients who say they’ve never seen the return on content marketing, I usually have one guess as to the reason: POOR DISTRIBUTION.
Think of repurposing as part of your distribution strategy. By taking pillar or skyscraper content and slicing and dicing it into:
- Emails
- Videos
- Webinars
- Blog Posts
- eBooks
- Guides
- Social Media Posts
You get so much more distribution power!
In part three of my series with Erin Balsa, we dive into repurposing as a distribution strategy. You won’t want to miss these nuggets.
Show notes and resources mentioned: https://tinymarketing.me/ep17
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